MSA · Gulf · Egyptian · Levantine
Built around the language. Not bolted on.
Native typography, true RTL layout, dialect-aware STT. Arabic UX research shapes every screen — typography, colour, copy.
Native typography
Cairo for headings, Noto Sans Arabic for body. 1.7 line-height for diacritic clearance. No letter-spacing on Arabic — it breaks joining script.
True RTL
Logical CSS throughout — margin-inline, padding-inline, inset. Bubble tails flip. Reactions flow right-to-left. Not a class on top of LTR.
Dialect-aware
STT models trained on MSA + Gulf + Egyptian + Levantine. Confidence indicator shows which dialect detected.
Bilingual UI throughout
Every screen, every error message, every form field — in both English and Arabic. Pick one or switch any time.
Arabic wake words
"يا ساج" (Ya Saj) — recognised on-device, never sends audio anywhere.
Cultural credibility
Built around an Arabic UX research base — Islamic green for positive, restraint with red, no innuendo in product copy.